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Pull The Weeds | MBV Podcast Ep. 212
05:27

Pull The Weeds | MBV Podcast Ep. 212

This week on "Maximize Business Value," Tom tackles a tough but crucial topic in Chapter 52: "Pull The Weeds." Every business has its set of challenges—be they inefficient processes, underperforming team members, or troublesome partnerships. Tom shares personal stories from his own experience, demonstrating the transformative power of addressing these issues head-on. Discover why it’s essential not to overlook the 'weeds' in your business and the positive impact of making those hard decisions. #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
Be Proactive About Exit Planning! | MBV Podcast Ep. 211
05:04

Be Proactive About Exit Planning! | MBV Podcast Ep. 211

This week on "Maximize Business Value," Tom dives into a crucial topic for any business owner—being proactive about your business transition. In Chapter 51, titled "Be Proactive!", Tom emphasizes the importance of starting the transition planning process at least five years in advance. Waiting until the last minute can dramatically decrease your options and the potential value of your business. Tom shares key strategies and the critical need for a transition readiness assessment, reminding us that, just like in 'Game of Thrones,' "Winter is coming" for every business. #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
Go on a Listening Tour of Your Customers | MBV Podcast Ep. 210
05:31

Go on a Listening Tour of Your Customers | MBV Podcast Ep. 210

In this episode of "Maximize Business Value," Tom explores the transformative practice of going on a customer listening tour. Drawing from years of personal experience, Tom explains the importance of setting aside sales agendas to genuinely listen to customer feedback. Discover the powerful impact of asking customers the golden question, "If there was one thing we could do better for you, what would it be?" and how implementing their suggestions has not only improved business operations but also fostered long-term relationships. Tune in to learn how to effectively gather and act on customer insights to enhance your business value. #maximizebusinessvalue #maximizebusinessvalue #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
Measure and Monitor Customer Satisfaction | MBV Podcast Ep. 209
06:16

Measure and Monitor Customer Satisfaction | MBV Podcast Ep. 209

In this week’s episode of "Maximize Business Value," Tom discusses the critical importance of measuring and monitoring customer satisfaction. Despite its recognized importance, many businesses fail to actively track this key metric. Tom shares his own experience with a serious customer satisfaction issue at one of his businesses and how using the Net Promoter Score (NPS) method helped turn things around before a sale. Tune in to discover why regular monitoring of customer satisfaction isn’t just good practice—it’s essential for your business's long-term success and value. #maximizebusinessvalue #maximizebusinessvalue #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
Maximizing Profitability By Eliminating 'Unprofitables' | MBV Podcast Ep. 208
05:18

Maximizing Profitability By Eliminating 'Unprofitables' | MBV Podcast Ep. 208

In this episode of "Maximize Business Value," Tom dives into Chapter 48, "Eliminate the Unprofitables." Discover the critical importance of tracking profitability by customer, SKU, location, and sales rep to pinpoint where your business might be leaking money. Tom shares a compelling story from his career about transforming a business's fortunes by making tough decisions on unprofitable customer contracts. Tune in for actionable advice on boosting your bottom line and instantly enhancing your business's value. #maximizebusinessvalue #maximizebusinessvalue #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
Maximizing Profitability Per Customer and Product | MBV Podcast Ep. 207
05:12

Maximizing Profitability Per Customer and Product | MBV Podcast Ep. 207

Do you know which of your products or customers are your biggest money-makers? Or perhaps more importantly, which ones are not pulling their weight? In this essential episode, we delve into Chapter 47 of our playbook, exploring the crucial practice of reviewing gross and net profitability per customer and item. Discover why setting up your accounting systems to track this information is not just beneficial, but essential for focusing your business on the most profitable areas. We'll guide you through the steps to identify your 'profitables' and 'unprofitables,' empowering you to make informed decisions that enhance the long-term value of your business. Don’t miss this deep dive into strategic profitability management—it could transform your business’s financial landscape. #maximizebusinessvalue #maximizebusinessvalue #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
Manage Concentration Risk: Why Earnings Matter More Than Revenue | MBV Podcast Ep. 206
06:32

Manage Concentration Risk: Why Earnings Matter More Than Revenue | MBV Podcast Ep. 206

🎧 This week on "Maximize Business Value," Tom tackles the critical topic of managing concentration risk. 📊 Many businesses measure this risk by revenue, but Tom argues that earnings are where the focus should really lie. Discover why and how to keep any single customer from accounting for more than 20% of your EBITDA, safeguarding your business's health and enhancing its value, especially in transition scenarios. Tune in for actionable strategies on diversifying your earnings and reducing dependency on major customers. 🚀 #maximizebusinessvalue #maximizebusinessvalue #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
Know The Product Penetration Rates | MBV Podcast Ep. 205
07:42

Know The Product Penetration Rates | MBV Podcast Ep. 205

In this week’s episode of "Maximize Business Value," Tom delves into the crucial metrics of product penetration rates. While not applicable to every business, for those with a broad product offering, understanding your market penetration can significantly influence your strategic decisions. Tom shares insights from his past experience at a company providing technology solutions to restaurants and retailers, emphasizing how comprehensive customer usage of multiple products not only increases retention but also boosts profitability. Learn how to measure and maximize your product penetration to drive substantial business value. #maximizebusinessvalue #maximizebusinessvalue #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
Crafting Your Unique Selling Proposition (USP) | MBV Podcast Ep. 204
05:44

Crafting Your Unique Selling Proposition (USP) | MBV Podcast Ep. 204

In a world where products and services often seem interchangeable, how do you make yours stand out? This week, we delve deep into Chapter 44 of our playbook, "Differentiate Your Product or Service," and uncover the critical importance of developing a Unique Selling Proposition (USP). Learn how a well-articulated USP not only sets you apart from the competition but also drives growth and increases the value of your business. Join us as we explore strategies to identify and refine your USP, ensuring it resonates with your target audience and is understood by every member of your team. We'll provide actionable steps to help you and your team embody and communicate this proposition consistently to avoid customer confusion and enhance engagement. Don't miss this episode if you're ready to stop competing on price and start leading with value! #maximizebusinessvalue #maximizebusinessvalue #BusinessEfficiency #RightsizeYourBusiness #operationalexcellence #PodcastForEntrepreneurs MAXIMIZE BUSINESS VALUE BOOK: https://amzn.to/2AvazXT MAXIMIZE BUSINESS VALUE PLAYBOOK: https://amzn.to/3Vv2KWq Schedule a time with Tom: http://calendly.com/tombronson Our latest eBook: https://www.masterypartners.com/ebooks CONNECT WITH TOM Facebook: https://www.facebook.com/masterypartners LinkedIn: https://www.linkedin.com/in/tom-bronson/ Website: https://www.masterypartners.com/ Please be sure to like and subscribe for more great content to help YOU maximize YOUR business value! Tom Bronson is a serial entrepreneur and business owner. He is currently the founder and President of Mastery Partners, Mastery Mergers & Acquisitions, and the Business Transition Summit. All three companies empower business owners to maximize business value and serve business owners in different capacities to help them achieve their dream exit. As a business owner, Tom has been in your situation a hundred times and knows what it takes to craft the right strategy. Bronson is passionate about helping business owners and has the experience to do it. Tom has two books to help business owners on their journey to a dream exit: "Maximize Business Value Playbook," (2023), and "Maximize Business Value, Begin with the EXIT in Mind," (2020). Both are available on Amazon. © 2024 Mastery Partners, LLC.
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